Label date, not phrasing, drives consumer decisions to toss food
Updated: 2023-06-30 15:04:23
, , Skip to content Menu Our Bloggers Twitter Google News Substack FaceBook Contribute Contact Search Label date , not phrasing , drives consumer decisions to toss food June 30, 2023 Ohio State University Up to half of consumers may decide to pour perfectly good milk down the drain based solely on their glance at the date label on the carton , a new study . suggests Researchers using eye-tracking technology found that 50 of study participants declared their intent to throw away milk based on the date stamped on the container â without ever even looking at the label phrasing in front of the date. Each participant saw one of three phrasing options : âSell by,â âBest if used byâ or âUse byâ a given date , as well as containers with no label at all. âWe asked them if they